Top of the funnel tactics like Paid Media, SEO optimisation, Social Media, Blogs, CTAs, Landing Pages, Content creation, etc. for lead generation
Middle of the funnel tactics like lead nurturing programs, content creation, customer journeys, scoring models, etc. for lead qualification
Bottom of the funnel tactics like sales alignment, promotional campaigns, etc, for conversion and sales
Loyalty tactics to improve customer's lifetime value and reduce churn rate
Measure, report and continuously improve the performance of all digital marketing channels to ensure consistent quality of lead generation, revenue and brand awareness
Marketing Automation platform setup, configuration and management
Passionate about Inbound Marketing, technology and data
Good presentation skills
Proactive, problem solver, capable of getting things done
Committed, creative, success-driven
Eager to learn & teach
Teamwork oriented
At least 2 years of experience in Digital Marketing
At least 1 years of experience in a Marketing Agency
Master Degree in Marketing, Business or any other related field
Experience in Paid Media like Facebook Ads & Google Ads
Experience in email marketing
Experience in Content marketing and Content creation
Experience in website projects
Fluent English (written & spoken) – a must
Understanding of the set up and measurement of a marketing funnel
Strong analytical and organizational skills, including ability to prioritize tasks
Ability to work in a fast-paced environment
Experience with marketing automation or CRM platforms (hands-on)
Experience in using PowerPoint and Excel
Experience in marketing automation or CRM projects
Work in the biggest and fastest Portuguese Inbound Agency
Work with innovative methodologies and tools
Continuous training, including attending international events
Work with a fantastic team and great environment
YouLead is an Inbound Marketing Certified Agency, that offers a range of services that help grow our clients’ businesses. We provide an array of digital marketing and design services, website creation and redesign, and inbound marketing and sales consultancy and training.
We believe in working together as a well-oiled machine and make sure everyone feels welcome to our team – not just our colleagues, but also our clients. Happiness is a must, happy hour on Fridays is recommended.
