info@youlead.pt      (+351)  217  828  101


If you love working with social media, contents, and paid campaigns (search & social), if you enjoy being on top of the digital trends and want to work in fun but fast paced environment… this can be the perfect job for you.

 

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The YouLeader who gets this job will have as responsibilities:
  • Manage and implement successful paid search and paid social campaigns, demonstrating revenue goals, efficiency, and volume;

  • Audit search and display efforts of potential clients and provide insight as to how ROI can be increased;

  • Plan and manage social media channels (organic) internally, and for clients;

  • Manage day-to-day operations that make each account successful;

  • Understand and manage creative campaigns to improve ad performance, quality CTRs and lead generation

  • Work with Designers and/or Developers to optimize landing pages for optimum quality scores and create branding of banners, etc. for key data capture

  • Ensure evaluation and tracking is in place to monitor campaigns - A/B testing setup and tracking

  • Understand display advertising on networks, outside of Google

  • Identify opportunities to grow leads and improve profitability of campaigns

  • Consult on landing page optimization and testing recommendations for campaigns

  • Managing budget allocation and planning for Paid Search and Paid Social campaigns

  • Contribute to campaign performance reports, using data to tell stories, and provide actionable insights for team members as well as clients

  • Develop keyword advertising copy, keyword terms, and campaign strategy following search engine specifications, guidelines, and best practices, while meeting client objectives on key performance indicators

  • Utilize analytics and reporting to extract insights from campaign data, identify relevant trends, and provide well-developed proactive recommendations to enhance and exceed overall client search marketing goals and objectives

  • Generate and present campaign performance reports and communications for clients, including the ability to analyze data and performance, and suggest optimizations as needed

  • Interpret client requests and translate those requests into actionable business activity

  • Maintain up-to-date knowledge of SEO best practices; act as an evangelist and trainer for external stakeholders on SEO trends, tools and tactics

  • Remain current with industry trends while continually leveraging new tools and industry best practices to boost efficiency of search and social paid campaigns.

  • Understand digital marketing and content development; ability to strike a balance between SEO tactics and brand voice/editorial nuance

  • Support SEO/content optimization across all digital channels

The ideal candidate brings the following skills:
  • Proven track record of similar digital marketing role or campaign management, and can demonstrate improving performance and ROI

  • Proven track record of using biddable media to acquire, engage, and nurture users throughout the funnel;

  • Experience with Google Display Network, including remarketing and contextual advertising

  • Experience with paid social campaigns - Sound SEO knowledge

  • Thrives on results-driven success

  • Ability to juggle multiple projects and priorities in a fast-paced, results oriented environment

  • Project management skills with attention to detail

  • Strong communication skills and ability to communicate strategies for clients

  • Good knowledge of MS Excel and power point

  • Excellent reporting skills & KPI driven approach

Requirements:
  • A minimum of 2 years in similar role (preferably in agency environment)

  • Marketing or Communications degree

  • Fluency in English

  • Great team spirit

  • Google Adwords Certified (preferred)

  • Google Analytics Certified (preferred)

We offer:
  • Youthful and fun working environment

  • Great team spirit

  • Continuous training

  • Active participation on internal and clients’ brainstorming meetings

  • Potencial to grow within the company

  • Salary according to experience shown

Why YouLead?

YouLead is an Inbound Marketing Certified Agency, that offers a range of services that help grow our clients’ businesses. We provide an array of digital marketing and design services, website creation and redesign, and inbound marketing and sales consultancy and training.

YouLead has an experienced team of Marketers, Designers, Copywriters and Software Engineers. This specialized team represents a valuable asset to achieve business goals and get projects done.

We believe in working together as a well-oiled machine and make sure everyone feels welcome to our team – not just our colleagues, but also our clients. Happiness is a must, happy hour on Fridays is recommended.

http://www.youlead.pt 

https://www.youlead.agency

    

Candidatura:

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